Strategy // Communications // Creative
Halo Communications is a boutique marketing consultancy agency in Perth, specialising in strategic marketing, business development and media communications.
To create the best strategy to complement your business, we want to get to know you and what you stand for. At Halo, we value integrity, creativity and enthusiasm. We want to work with you to take your business to the next level, whatever your direction, budget and objectives.
Our dedicated Marketing Specialists will work with you – either as an integrated part of your business or as external contractors – to give you the benefit of an outsourced marketing resource, without the ongoing overhead of a full time in-house marketing team. Halo Communications has worked with clients across many industries in WA and internationally, gaining the valuable experience that is necessary to effectively promote your business and achieve your unique objectives.
IntegrationOur focus is on forming a partnership with your existing team. We want to become a part of your business, creating a cohesive, effective working relationship effecting real results.
This initial step in our process is the most important one, as we value our relationship with each extremely highly, and want you to do the same.
StrategyThis is where we get intimate. We want to uncover your brand and get to know you, to understand what makes you tick, and what excites you about your brand, your products and services, and your customers. From there, we can start to understand your business and your customers, so we can create a plan of attack that will give you the best return on your investment with us.
Planning and PreparationOnce we have agreed on the strategy, it’s time to get down to it! We’ll create a key calendar of activities for your project, campaign or ongoing marketing needs that shows you upfront the budget, timeframe, and requirements for each section of your marketing plan.
This document forms the basis of everything we do, and is updated daily to reflect your marketing activities.
ImplementationThis is where the magic starts to happen. We can manage full or partial implementation of your marketing strategy, depending on your in-house capabilities. Your dedicated Marketing Partner will coordinate your project behind the scenes and keep you up to date with regular works in progress reports, updates to our online project management system, and meetings to ensure full project transparency.
ReportingIt’s as important to us as it is to you that your marketing is producing real results… in the end, your business is our business!
Our team are continually analysing and tweaking the strategy as required, and all clients receive a monthly report covering all aspects of your marketing activities.
EvaluationBased on the reports we generate, we evaluate what’s worked and why, and what could be done better.
We like to present these findings in a face-to-face meeting with the team, so we can discuss how to keep improving the work we do together.